archive for "2012"
School Fund Raising Idea
3rd October, 2012 Categories: SCMI was talking to a client recently who buys on behalf of a school’s fund raising committee. She was purchasing branded merchandise that could be sold to parents to raise money each year. She mentioned that the school was trying to raise enough money this year to buy a school minibus, but that they were [...]
Bic Pen Parts Used to Create Art
14th September, 2012 Categories: SCMBic have launched the BIC® Cristal® Challenge. If you finish the pen, they will give you £10. Sounds simple right? BIC recently took the iconic ball point pen to The University of Reading and asked them to compare the Cristal to other ball pens out there. Their study showed that BiC® Cristal® Medium Black pens take [...]
Brite Dock – Smartphone / Tablet Holder
23rd August, 2012 Categories: SCMThe success of the Olympics and the Jubilee has generated demand for innovative products that deserve the “Made in Britain” stamp. There are plenty out there that are keeping up with the latest trends and technologies and Steel City Marketing are keeping a finger on the pulse of new product developments. Steel City Marketing Ltd [...]
iPad Stands for use in Client Presentations
22nd June, 2012 Categories: SCMQuite a few clients have been coming to us recently asking us for ideas on solving a problem. “Our sales representatives are making client presentations on iPads or other tablet devices. Whilst this is making use of new technology and providing the sales representative with the value added technology, we are concerned that they are [...]
The 3 Levels of Promotional Merchandise For Your Exhibition
9th June, 2012 Categories: SCMTaking a stand at an exhibition, conference or trade show often requires a significant financial and time investment. We believe promotional merchandise is one of key tools to helping your business get the most out of the exhibition and maximise return on investment. Promotional items are an excellent way of drawing visitors to a stand, increasing [...]
Variable Print Sticky Note Pads
27th February, 2012 Categories: SCMWe are delighted to be showcasing variable sticky note pads as our champion product for March 2012. We came across this completely flexible promotional product a number of months ago and have been planning a mini campaign ever since. Sticky note pads are one of the most popular branded items. This is a low cost [...]
Top 5 Promotional Merchandise Trends for 2012
23rd January, 2012 Categories: SCMThe team at Steel City Marketing have been discussing our predictions for the top 5 promotional merchandise trends for 2012 and here they are. 1. QR Codes Using QR codes on branded items is an extremely effective use of the print area. It provides the brand with the opportunity to maximise the information they want [...]
Promotional Ice Scrapers
18th January, 2012 Categories: Campaigns SCM WinterOne of the best ranges of branded merchandise to consider in the winter months is that of promotional ice scrapers. We are guaranteed frosts in the UK at some point and people will often choose to use an ice scraper (plus a little elbow grease) above other solutions such as chemical de icer sprays, credit [...]
Creating a Marketing Plan for 2012
10th January, 2012 Categories: General Promotional Gifts SCMPutting together and creating a marketing plan for 2012 can seem a little daunting at first but failing to plan is planning to fail! Producing a list of all your activities will help keep your budget spending under control as well as making it easier to measure the effectiveness of your marketing spend. If this [...]