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archive for "January, 2012"

Top 5 Promotional Merchandise Trends for 2012

23rd January, 2012 Categories: SCM

The team at Steel City Marketing have been discussing our predictions for the top 5 promotional merchandise trends for 2012 and here they are. 1. QR Codes Using QR codes on branded items is an extremely effective use of the print area. It provides the brand with the opportunity to maximise the information they want [...]

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Promotional Ice Scrapers

18th January, 2012 Categories: Campaigns SCM Winter

One of the best ranges of branded merchandise to consider in the winter months is that of promotional ice scrapers. We are guaranteed frosts in the UK at some point and people will often choose to use an ice scraper (plus a little elbow grease) above other solutions such as chemical de icer sprays, credit [...]

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Creating a Marketing Plan for 2012

10th January, 2012 Categories: General Promotional Gifts SCM

Putting together and creating a marketing plan for 2012 can seem a little daunting at first but failing to plan is planning to fail! Producing a list of all your activities will help keep your budget spending under control as well as making it easier to measure the effectiveness of your marketing spend. If this [...]

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