Archive for the ‘Promotional Desktop’ Category

Desktop Garden

Wednesday, October 21st, 2009

It is always nice to focus on something new within the promotional gift industry and the desktop garden is a great new product to highlight and make a noise about. The desktop is an ideal place to have a product with your branding visible. You will stay in your target audience’s mind for a considerable amount of time as a result. The marketing consumer is constantly looking for something different and the desktop garden is just that.

Made from recycled aluminium (which is also 100% recyclable), the desktop garden has all the Eco credentials demanded by many in the industry these days. With a recycled cork stopper and attractive brushed aluminium tube design, the desktop garden catches the eye instantly. Made in the UK, you are assured of a minimum carbon footprint. The branding on the desktop garden is up to full colour process on every order, with minimum quantities can be as low as 50 units. This great range has a short lead time of around 2-3 weeks but on request this can be improved upon.

The desktop garden is a great way to engage the recipients – whether this is incentivizing your staff, giving a gift to your top clients or handing out at an event for business generation and relationship building, the 80g “pot” will certainly do you justice for a relatively low spend. Contained in the tube is everything you need to get your desktop garden growing; organic soil coin, seeds and growing instructions. All you need is water, green fingers and a bit of time to care and nurture!

There is a good choice of seeds to choose from in the desktop garden range. A set of mixed garden annuals is a very popular choice and these include Cosmos, Calendula, Nasturium, Sweet Pea and Candytuft. Other options to consider are Coriander, Chives or Basil. If you are looking for something different, please get in touch and we can find out what is possible to make your desktop garden fit your requirements.

The desktop garden is a truly versatile and standout promotional product. It has great branding options, quick turnaround and fits the bill when considering an Eco gift. It generates immediate interest and an ongoing focus. You can be certain that the desktop garden will help enforce your brand and provide a good connection with your target audience. So bring the outdoors indoors and give your client some desktop “greenspace”. Contact the sales team now, to discuss pricing, visuals and samples.

Promotional Advent Calendars

Monday, October 19th, 2009

With the festive season drawing closer (even if we do not want to acknowledge the fact), now is the perfect time to order promotional advent calendars if this is on your shopping list for client or staff gifts. A uniquely season item, there is usually a narrow window when sales in advent calendars surge and October is certainly the month where this takes place.

Promotional advent calendars are available in 2 sizes, A4 or A5, providing the marketing consumer a choice of two price points, whilst still achieving maximum branding and the same product function (i.e. 25 yummy chocolates!) The A5 sized promotional advent calendar is perfect for the desktop, providing a high impact gift that has a short lifetime, but will definitely stand out and be remembered. The A4 version can be wall mounted, giving your branding even more exposure.

The branding possibilities are fantastic on promotional advent calendars with the entire external packaging available to take up to a full colour process print. This is ideal for your logo, products and services and contact details. It can also be used as a relationship builder, with “meet the team” photos being used to put faces to the names for your important client base.

Given the promotional advent calendars are slim and light, they fit the bill for a number of marketing uses. Staff incentive is one such use, showing your appreciation for their hard work throughout the year whilst reinforcing your strong brand. A direct mail campaign to a top client list is also something to consider and promotional advent calendars are an inexpensive option to provide a gift that will certainly receive more “desk time” than some items. Event giveaways would also be a good use for promotional advent calendars and they would certainly get “tongues wagging” with this stand out promotional product.

The lead-time is the only restriction with this product, and this is mainly down to the fact that the consumer will quite rightly want their promotional advent calendars in place before December 1st. With an approx 4-week turnaround time, it is certainly the case that October is the month to order and have artwork signed off. This will allow you to ensure your method for dispatching these is arranged and that your client will have their calendar in plenty of time to open the first “window”.

Steel City Marketing would be delighted to provide up to date and competitive quotes on your required quantity of promotional advent calendars and with our in house studio facility we would be able to sort out the design to you from a brief in no time at all.

Gdock

Tuesday, September 1st, 2009

GdockThe Gdock is a fantastic, award winning and unique desktop gadget holder that would be fantastic promotional giveaway idea to consider for your next campaign or promotion. Intelligently nicknamed the “desktop billboard”, the Gdock can deliver effective and powerful messaging and branding where the user is likely to require a place to keep their mobile phone, Ipod, PDA or blackberry safe during their working day. This could also be ideal for use in the home office environment.

Gdock fits into the range of promotional mobile phone holders, but as mentioned above, this product is ideal for a full range of modern communication and entertainment devices. Supplied flat packed for simple self assembly, the Gdock provides a product that the user will interact with several times a day, and with effective branding and additional print information such as a calendar, this interaction could be increased considerably. Due to the simplicity of the Gdock it is difficult to miss and very likely to be used, a perfect position for a promotional item to be in.

The design of the Gdock has also taken into account the types of devices that will be used in this particular holder. There is an opening to allow for charging, full wired connectivity to PC’s or just simply headphones. This can be done without destabalising the product and you don’t have to contort yourself to fit chargers in place!

The environmental side of the Gdock is another great feature of this great desktop promotional item. The Gdock is made from recycled card and is fully recyclable. They are produced in the UK, are light and low cost to distribute, therefore keeping the carbon footprint down as low as possible. Materials that are constantly in use during the production of the Gdock are FSC certified materials, inert water based protective coating and vegetable oil based inks. This product gives the right message about how to brand and advertise ethically.

There are many ways in which the Gdock can work effectively during your next campaign. Staff incentives or internal communications would be a fine use as well as the entire spectrum of marketing activities, from client giveaways or gifts that provide year round brand reminders to event or exhibition giveaways that can act as a dual calendar / holder.

Branding is key to the popularity of the Gdock. The printed area is such, that when folded into place, there is advertising to the entire front as well as the fold of flap on the reverse, great for the desktop where people may be looking at the back of the item as well from time to time. Up to full colour process print of course, the Gdock has shown a recall and brand recognition rate of 70%, a winning set of stats for any promotional giveaway.

The next time you are looking for a low cost, UK produced, promotional desktop item, it would be wise to consider the Gdock given the benefits and value it will give your branding for a relatively low overall spend.


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